I have spent twenty years being the person in the room who makes the thing actually happen.

Most of my career has been agency-side, in the space between what a client says they want and what a team can realistically build. Account leadership, general management, contracts, scope, the hard conversations. Nike, Ford, Subaru, Intel, HP, EA, Target.

I ran ModOp's Portland office as General Manager and watched it go from six people to a hundred and twenty. I recruited the CTO who built the senior engineering team. I wrote the SOWs, negotiated the contracts and sat in the escalations. Before that, media partnership work with Wieden + Kennedy and Google DoubleClick. After that, enterprise SaaS go-to-market at Tivian, closing Netflix and the US Olympic Committee.

What is different now is the tooling. Over the last few years I have gone deep on AI, not as a spectator but as a practitioner, using it daily across research, operations, content, prototyping and analysis. That combination is the whole offer: real business judgment, plus enough hands-on fluency to build a working version rather than describe one.

I am not a developer and I am not a theorist. I am the person who can sit with you, understand the actual constraint, and then go make something.

How I work

• Short engagements first. A week or two, a clear question, something usable at the end.
• I do not replace your staff or your agency. I work alongside them.
• Sell first, build structure later. I would rather solve the real problem than design a system for it.
• Plain language. If I cannot explain the recommendation in a paragraph, it is not ready.

Background

• General Manager & Head of Sales — ModOp, Portland
• Director of Accounts — ModOp (Nike, Ford, Subaru, Intel, W+K, AKQA)
• Enterprise SaaS sales — Tivian
• Media partnership — Google DoubleClick & Wieden + Kennedy
• Account expansion — HP Worldwide Graphic Arts, CMD Agency
• Active in the Portland AI community