Redesigned Subaru's Build Your Own tool using agile methods, rapid prototyping and user testing.
Front-end development, QA and backend integration support produced fast iterations on a mobile-first experience that held up across devices on Subaru.com.
- Engagement
- Build Your Own Subaru
- Industry
- Automotive
- Scope
- UX/UI prototyping, user testing, agile development, mobile-first build
Full write-up available on request.