Audience insights, SEO, social and paid media optimization for Nike SB, delivered through an Agile approach that reshaped the user journey.
Website traffic rose 130 percent despite a 70 percent budget cut, driven largely by first-page visibility on Google.
- Engagement
- Nike SB Channel Strategy
- Industry
- Retail
- Scope
- Digital strategy, user experience redesign, SEO optimization, Agile delivery, performance reporting
Full write-up available on request.